Home / Blog / Crawl Budget Optimization

Crawl Budget Optimization: Get More Pages Indexed Faster

David KimDecember 3, 2024

Large sites waste 70% of their crawl budget. Here's how to optimize crawl budget and get every important page indexed.

TL;DR

  • Crawl budget is how many pages Googlebot crawls on your site per day
  • Large sites (10,000+ pages) often waste crawl budget on low-value pages
  • Optimize by eliminating duplicate content, fixing redirects, and managing URL parameters
  • Most sites waste 70% of crawl budget--get it right and see faster indexing
  • SEOLOGY automatically optimizes crawl budget for maximum efficiency

What Is Crawl Budget?

Crawl budget is the number of pages Googlebot will crawl on your site within a given timeframe. It's determined by two factors:

  • 1
    Crawl Rate Limit

    Maximum fetches Googlebot performs per second without overloading your server.

  • 2
    Crawl Demand

    How much Google wants to crawl your site based on popularity and freshness.

If you have 10,000 pages but Google only crawls 3,000 per day, you have a crawl budget problem.

Does Crawl Budget Matter for Your Site?

Crawl budget is critical if you have:

  • Large sites: 10,000+ pages (ecommerce, news sites, marketplaces)
  • Frequent content updates: Publishing dozens of pages daily
  • Low authority sites: New sites with limited authority
  • Auto-generated pages: Faceted navigation, filters, sorts

Small sites (under 1,000 pages) usually don't need to worry about crawl budget. Google will crawl your entire site frequently.

13 Ways to Optimize Crawl Budget

1. Eliminate Duplicate Content

Duplicate pages waste crawl budget. Use canonical tags to consolidate:

<link rel="canonical" href="https://example.com/original-page" />

2. Fix Redirect Chains

Redirect chains waste crawl budget. Always redirect directly to the final URL:

  • Bad: A → B → C (2 hops)
  • Good: A → C (direct)

3. Block Low-Value Pages in Robots.txt

Block admin pages, search results, filters from being crawled:

User-agent: *
Disallow: /admin/
Disallow: /*?sort=
Disallow: /*?filter=

4. Manage URL Parameters

Use Google Search Console's URL Parameters tool to tell Google which parameters don't change content.

5. Fix Broken Links (404s)

Google wastes crawl budget on 404 pages. Fix or redirect them.

6. Optimize XML Sitemap

Only include important, canonical URLs in your sitemap. Remove:

  • Redirects and 404s
  • Duplicate content
  • Low-value pages (tags, archives)
  • Noindexed pages

7. Improve Site Speed

Faster sites get crawled more frequently. Optimize Core Web Vitals.

8. Reduce Server Errors (5xx)

Server errors cause Google to reduce crawl rate. Monitor and fix immediately.

9. Update Content Regularly

Fresh content signals to Google your site deserves more crawl budget.

10. Build Quality Backlinks

Higher authority sites get more crawl budget. Build backlinks to increase authority.

11. Optimize Internal Linking

Link to important pages from high-authority pages. Deep pages need internal links to get crawled.

12. Use Noindex for Low-Value Pages

Tag low-value pages with noindex instead of wasting crawl budget:

<meta name="robots" content="noindex, follow" />

13. Monitor Server Log Files

Analyze server logs to see what Google is actually crawling. Identify waste.

How to Check Your Crawl Budget

  • 1
    Google Search Console

    Check "Crawl Stats" report to see pages crawled per day.

  • 2
    Server Log Analysis

    Use tools like Screaming Frog Log File Analyzer to analyze Googlebot activity.

  • 3
    Coverage Report

    Check which pages are "Discovered but not indexed"--likely crawl budget issues.

Crawl Budget Red Flags

  • 🚨
    Important pages not indexed

    If high-value pages aren't indexed, you have a crawl budget problem.

  • 🚨
    Low crawl frequency

    If Google only crawls 10% of your site per day, optimize crawl budget.

  • 🚨
    New pages take weeks to index

    Slow indexing = crawl budget waste.

  • 🚨
    Google crawls low-value pages

    Check server logs--if Google wastes time on admin pages, block them.

Crawl Budget Statistics

70%
Of crawl budget wasted on large sites
3-5x
Faster indexing with optimized crawl budget

How SEOLOGY Optimizes Crawl Budget

SEOLOGY automatically handles crawl budget optimization:

  • Identifies duplicate content: Finds and consolidates duplicates
  • Fixes redirect chains: Converts multi-hop redirects to direct
  • Optimizes robots.txt: Blocks low-value pages automatically
  • Cleans XML sitemap: Removes redirects, 404s, duplicates
  • Monitors crawl stats: Alerts you to crawl budget issues

Final Verdict: Stop Wasting Crawl Budget

If you have a large site, crawl budget optimization is critical. Most sites waste 70% of crawl budget on low-value pages.

Fix duplicate content, optimize redirects, and clean your sitemap to get important pages indexed faster.

Optimize Crawl Budget Automatically

SEOLOGY identifies and fixes crawl budget waste automatically. Get your pages indexed faster.

Try SEOLOGY Free

Related Posts:

Tags: #CrawlBudget #TechnicalSEO #Indexing #GoogleBot #SiteOptimization